DIG INN
DIG INN
Case Study
Markets
NY, MA, PA, DMV, NJ & CT
Number of locations
40+
About
DIG INN
Dig Inn is a fast-casual restaurant on a mission to elevate home cooking and build a better food system. With 30+ locations across the Northeast, DIG serves seasonal, scratch-cooked bowls, plates, and sides prepared daily by experienced chefs in every kitchen.
Before Omnirev

Manual and time-consuming customer re-engagement.

20+ hours weekly spent on repetitive sales tasks.

Poor CRM integration and lack of company insights.

HubSpot not tailored for restaurant needs, minimal automation.

Solutions

Automations Used: Lapsed Customer Recovery, Order Follow-Ups, First-Order Journeys.

Data Insights: AI-driven segmentation based on past orders.

Integrations: Connected to online ordering platform.

Services: Provided onboarding and training.

After Omnirev

100x

100x ROI on monthly subscription after 1 month.

40hr

Sales managers saved 40 hours/month via automation equivalent to one week salary of an extra sales manager.

64%

Re-engaged 64% of previously lapsed customers.

15%

Added 15% in incremental catering revenue due to automations.

Thanks to Omnirev, our catering team is in the field selling instead of behind a desk. Automated outreach keeps customers engaged while we focus on growing relationships and revenue.

Jessica Serrano, Former CMO

The biggest benefit of Omnirev is how seamlessly it cleaned up our data with AI and layered powerful automation on top. Previously, we needed either a dedicated manager or outside help just to maintain automatons—on top of dealing with messy data. Omnirev has all of that built in from day one, making it an incredible value for us.

Teresa Gallo, Business Development Manager

Key takeaways

Automations can free up staff time and accelerate sales.

AI-driven segmentation makes marketing campaigns more effective.

Centralized catering data gives better visibility into customer behaviour.